Sell Fast and Maximize Your Sale Price with 72SOLD
If your goal is to sell quickly while still pursuing top dollar, the 72SOLD program may be the right fit.
72SOLD is a modern home selling system designed to create a more structured, strategic launch instead of the drawn-out, unpredictable process many sellers experience with a traditional listing. The program is built around a focused, strategically marketed rollout intended to generate strong buyer interest before even hitting the market and then compressing those buyers into a 72-hour time frame — helping sellers move faster and with less disruption.
The program is designed for sellers to choose an 11-day selling window. A 2025 independent study found that 11,618 sellers using the program achieved a 5.8% higher median sale price than other homes in their local MLS. The process as a more convenient alternative to the typical open-ended listing experience.
Best For:
- Sellers who want to move quickly
- Homeowners who want a more strategic launch
- Sellers who want to pursue top-dollar offers
- People who want to avoid a long, uncertain listing timeline
Need Cash Fast — But With the Chance to Still Capture More?
Some homeowners need speed and certainty… but don’t love the idea of taking a steep discount from a typical cash buyer.
That’s where Homes2X can be especially compelling.
With Homes2X, the home is purchased for cash, giving you the ability to move forward on your timeline. You receive an initial check at closing, you can then stay in your home and retain control over the second sale process for 60 days. If the home resells for more, you may be eligible for a second check based on the resale profit, after certain fees and selling costs. Homes2X helps sellers achieve speed, flexibility, and the opportunity to reach 100% full market value rather than the lower offers often associated with traditional “we buy houses” models. We can typically close in as little as 12 days, provide flexible closing timing, and allow sellers to avoid repairs, cleaning, or staging in many cases.
Best For:
- Sellers who need cash quickly
- Homeowners who want flexibility on closing
- People who need time to find their next home
- Sellers who want to avoid the typical low-ball investor model
- Homeowners who want the chance at a second upside check
Every seller situation is different, and we’ll help you understand exactly how the program works, what fees apply, and whether this option truly makes sense for your goals before you decide.
Want to Sell Independently — But With Expert Help?
Not every seller wants a full-service listing experience.
Some homeowners want to take a more hands-on role in marketing their property, managing interest, or controlling how the home is presented — while still having a licensed professional available to help navigate the paperwork, contracts, disclosures, deadlines, and legal complexity that can make a For Sale By Owner transaction risky.
That’s where Just990 can be a smart middle ground.
Just990 is designed for sellers who want a more self-directed path while still having access to professional real estate guidance and transactional support. There is a $990 fee at closing, helping sellers preserve more of their equity while still navigating the process more safely with expert help.
Best For:
- Sellers considering For Sale By Owner (FSBO)
- Homeowners who want more control
- Sellers who want to reduce costs
- People who still want expert help with contracts, disclosures, and closing
If you’re considering a more independent sale, we can help you compare whether this path makes more sense than a traditional listing or one of our other programs.
Want a Fast, Straightforward Cash Offer?
Sometimes the best solution is the simplest one: a clean cash offer and a fast close.
If your home needs repairs, you want to avoid showings, you’re dealing with a major life transition, or you simply want certainty and convenience, we can help you explore cash buyer options through our investor network.
Through tools and relationships like Easy Street Offers, we can help present your property to active, vetted cash buyers who are ready to move quickly. Easy Street Offers is a cash-offer marketplace built by real estate professionals, designed to deliver real offers fast and provide clear offer sheets and net sheets so sellers and agents can evaluate terms with confidence. Sellers will appreciate the transparency of this investor option… no wholesaler gimmicks, and no referral fees.
Best For:
- Sellers who want a quick, no-fuss sale
- Homes needing repairs or updates
- Inherited homes, distressed situations, or major life transitions
- Sellers who value certainty over maximum exposure
- Homeowners who want to compare cash vs. retail intelligently
We’ll help you understand the difference between a true investor offer, a low-ball wholesaler pitch, and a realistic cash strategy — so you can compare your options clearly before moving forward.
